{"id":232471,"date":"2024-08-05T12:06:59","date_gmt":"2024-08-05T10:06:59","guid":{"rendered":"https:\/\/staging.cloudtalk.io\/blog\/sms-opt-in-temelleri-yonergeler-en-iyi-uygulamalar-ve-ornekler\/"},"modified":"2024-11-06T16:51:34","modified_gmt":"2024-11-06T14:51:34","slug":"sms-opt-in-temelleri-yonergeler-en-iyi-uygulamalar-ve-ornekler","status":"publish","type":"post","link":"https:\/\/test-staging.cloudtalk.io\/tr\/blog\/sms-opt-in-temelleri-yonergeler-en-iyi-uygulamalar-ve-ornekler\/","title":{"rendered":"SMS Opt-In Temelleri: Y\u00f6nergeler, En \u0130yi Uygulamalar ve \u00d6rnekler"},"content":{"rendered":"\n<div id=\"left-panel\" class=\"wp-block-group left-panel\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h1 class=\"wp-block-heading has-black-color has-text-color\">SMS Opt-In Temelleri: Y\u00f6nergeler, En \u0130yi Uygulamalar ve \u00d6rnekler<\/h1>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-orange-background-color has-text-color has-background wp-element-button\"   href=\"https:\/\/test-staging.cloudtalk.io\/tr\/bir-demo-planlayin\/\" style=\"border-radius:3px\">\u0130LET\u0130\u015e\u0130M SATI\u015e<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-ghost\"><a class=\"wp-block-button__link has-grey-color has-light-white-background-color has-text-color has-background wp-element-button\"   href=\"https:\/\/test-staging.cloudtalk.io\/tr\/cloudtalk-14-gunluk-ucretsiz-deneme\/\" style=\"border-radius:3px\">ARAMAYA BA\u015eLA<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group container-short\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2024\/06\/blog-illustration-3.svg\" alt=\"\" class=\"wp-image-220620\"\/><\/figure><\/div>\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">T\u00fcketicilerin <a href=\"https:\/\/www.attentive.com\/2023-consumer-trends-report\" target=\"_blank\" rel=\"noopener\">%63<\/a> &#8216;\u00fcn\u00fcn markalar\u0131n SMS kampanyalar\u0131yla haftada en az iki kez etkile\u015fime ge\u00e7ti\u011fini biliyor muydunuz?<\/p>\n\n\n\n<p>Bu istatistik, m\u00fc\u015fterilerle etkile\u015fim kurmak i\u00e7in g\u00fc\u00e7l\u00fc bir ara\u00e7 olarak SMS pazarlamas\u0131n\u0131n muazzam potansiyelinin alt\u0131n\u0131 \u00e7iziyor.\nAncak, m\u00fc\u015fterilerin bu k\u0131sa mesajlar\u0131 alma konusunda istekli olmalar\u0131n\u0131 sa\u011flamak \u00f6nemlidir. <\/p>\n\n\n\n<p>\u0130\u015fte bu noktada SMS ile kat\u0131l\u0131m devreye giriyor.<\/p>\n\n\n\n<p>SMS ile kat\u0131l\u0131m\u0131n avantajlar\u0131n\u0131, yasal y\u00f6nergelerini, en iyi uygulamalar\u0131n\u0131 ve \u00f6rneklerini incelerken bize kat\u0131l\u0131n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Anahtar \u00c7\u0131kar\u0131mlar:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>SMS opt-in ile m\u00fc\u015fteriler, bir \u015firketten promosyon veya bilgilendirme ama\u00e7l\u0131 k\u0131sa mesajlar almay\u0131 a\u00e7\u0131k\u00e7a kabul eder.<\/li>\n\n\n\n<li>SMS ile kat\u0131l\u0131m\u0131 tercih etmek yasalara uyman\u0131z\u0131 sa\u011flar, m\u00fc\u015fterileri daha mutlu eder ve spam \u015fikayetlerini \u00f6nler.<\/li>\n\n\n\n<li>Beklentileri net bir \u015fekilde belirlemek, \u00e7ift kat\u0131l\u0131m uygulamak ve mesajlar\u0131 ki\u015fiselle\u015ftirmek gibi uygulamalar\u0131 dahil etmek SMS pazarlamas\u0131n\u0131n etkinli\u011fini art\u0131rabilir ve m\u00fc\u015fterilerinizle daha g\u00fc\u00e7l\u00fc ba\u011flar kurman\u0131z\u0131 sa\u011flayabilir.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SMS Opt-In nedir?<\/strong><\/h2>\n\n\n\n<p>SMS ile kat\u0131l\u0131m, m\u00fc\u015fterinin belirli bir \u015firketten reklam veya uyar\u0131 i\u00e7eren metinler almay\u0131 kabul etti\u011fi anlam\u0131na gelir.\nBir\u00e7ok \u00fclkede, reklam g\u00f6ndermek i\u00e7in kullan\u0131c\u0131dan \u00f6nceden izin al\u0131nmas\u0131 gerekti\u011finden, GDPR gibi yasalara uymak zorunludur. <\/p>\n\n\n\n<p>SMS opt-in&#8217;e abone olmak basittir.\nM\u00fc\u015fteriler telefon numaralar\u0131n\u0131 vermeli ve mesajlar\u0131 almay\u0131 kabul ettiklerini onaylamal\u0131d\u0131r. <\/p>\n\n\n\n<p>\u00d6rne\u011fin, bir kat\u0131l\u0131m SMS&#8217;i \u015f\u00f6yle olabilir:<\/p>\n\n\n\n<p>&#8220;[Business name] size indirimler ve pazarlama promosyonlar\u0131 g\u00f6ndermek istiyor.\n\u0130zin vermek i\u00e7in EVET yan\u0131t\u0131n\u0131 verin.&#8221; <\/p>\n\n\n\n<div class=\"wp-block-ct-evo-cta-simple-panel cta-simple-panel is-style-no-image\" style=\"background-color:#050e4c\"><div class=\"cta-simple-panel-inner\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-white-color has-text-color has-link-color wp-elements-2edcb288f00badb99760253c31613c34\">CloudTalk&#8217;u 14 G\u00fcn \u00dccretsiz Deneyin &#8211; Kredi Kart\u0131 Gerekmez<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-primary\"><a class=\"wp-block-button__link has-white-color has-white-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/test-staging.cloudtalk.io\/tr\/cloudtalk-14-gunluk-ucretsiz-deneme\/\">\u015eimdi Dene<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>SMS Opt-Out Nedir?  <\/strong><\/h3>\n\n\n\n<p>T\u0131pk\u0131 m\u00fc\u015fterilerin <a href=\"https:\/\/test-staging.cloudtalk.io\/text-messages-sms\/\">k\u0131sa mesaj<\/a> almay\u0131 kabul etmeleri gibi, art\u0131k istemediklerini s\u00f6yleme haklar\u0131 da vard\u0131r.\nBuna vazge\u00e7me denir. <\/p>\n\n\n\n<p>Dolay\u0131s\u0131yla, devre d\u0131\u015f\u0131 b\u0131rakma, m\u00fc\u015fterinin bir \u015firketten k\u0131sa mesaj yoluyla sms ve uyar\u0131 almay\u0131 durdurmak istedi\u011fini mesaj yoluyla onaylamas\u0131 anlam\u0131na gelir.\nYasal gerekliliklere uymak, iyi bir marka imaj\u0131n\u0131 korumak ve m\u00fc\u015fterilerin isteklerine sayg\u0131 duymak \u00e7ok \u00f6nemlidir. <\/p>\n\n\n\n<p>Bu nedenle insanlara g\u00f6nderdi\u011finiz mesajlardan nas\u0131l vazge\u00e7eceklerini s\u00f6ylemeniz \u00e7ok \u00f6nemlidir.\nBu mesajlar\u0131 almay\u0131 durdurmak i\u00e7in onlara STOP, UNSUBSCRIBE, CANCEL veya QUIT gibi kelimelerle yan\u0131t vermelerini s\u00f6yleyebilirsiniz. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SMS Opt-in \u00d6rnekleri<\/strong><\/h2>\n\n\n\n<p>SMS kat\u0131l\u0131m\u0131n\u0131z\u0131 haz\u0131rlarken tak\u0131ld\u0131\u011f\u0131n\u0131z\u0131 m\u0131 hissediyorsunuz?\nEndi\u015felenmeyin, arkan\u0131zday\u0131z.\nHer senaryo i\u00e7in bir \u00f6rnek ke\u015ffedin.  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#1 Promosyonel Opt-In<\/strong><\/h3>\n\n\n\n<p>Promosyon teklifleri, indirimler ve \u00f6zel f\u0131rsatlar almak isteyen m\u00fc\u015fterilerin bir listesini olu\u015fturmak i\u00e7in kullan\u0131n.  <\/p>\n\n\n\n<p><strong>\u00d6rnek:<\/strong> &#8220;VIP listemize kat\u0131l\u0131n! &#8216;SAVEMORE&#8217; yaz\u0131p 800123&#8217;e g\u00f6nderin ve indirimlere ve \u00f6zel tekliflere do\u011frudan telefonunuzdan eri\u015fin.&#8221;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#2 Etkinlik G\u00fcncellemeleri Opt-In<\/strong><\/h3>\n\n\n\n<p>Bu, kat\u0131l\u0131mc\u0131lar\u0131 yakla\u015fan etkinlikler, bilet sat\u0131\u015flar\u0131, program de\u011fi\u015fiklikleri ve bunlarla ilgili \u00f6zel avantajlar veya teklifler hakk\u0131nda bilgilendirmek i\u00e7in m\u00fckemmeldir.<\/p>\n\n\n\n<p><strong>\u00d6rnek:<\/strong> &#8220;Geli\u015fmelerden haberdar olun! Yakla\u015fan etkinlikler, \u00f6zel konuklar ve \u00f6zel teklifler hakk\u0131nda g\u00fcncellemeler almak i\u00e7in &#8216;EVENTS&#8217; yaz\u0131p 555888&#8217;e g\u00f6nderin.&#8221;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#3 M\u00fc\u015fteri Geri Bildirimi Opt-In<\/strong><\/h3>\n\n\n\n<p>M\u00fc\u015fterilerinize \u00fcr\u00fcn veya hizmetinizle ilgili deneyimlerini sormak i\u00e7in kullan\u0131n.\nBu, m\u00fc\u015fterilerle etkile\u015fim kurman\u0131n, onlar\u0131n g\u00f6r\u00fc\u015flerine de\u011fer verdi\u011finizi g\u00f6stermenin ve onlar\u0131 \u00f6zel bir teklifle g\u00f6r\u00fc\u015flerini sunmaya te\u015fvik etmenin etkili bir yoludur. <\/p>\n\n\n\n<p><strong>\u00d6rnek: <\/strong>&#8220;Fikirlerinize de\u011fer veriyoruz! D\u00fc\u015f\u00fcncelerinizi payla\u015fmak ve \u00f6zel bir te\u015fekk\u00fcr teklifi almak i\u00e7in &#8216;FEEDBACK&#8217; yaz\u0131p 123456&#8217;ya g\u00f6nderin.&#8221;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#4 Randevu Hat\u0131rlat\u0131c\u0131lar\u0131 Opt-In<\/strong><\/h3>\n\n\n\n<p>Bu SMS kat\u0131l\u0131m\u0131, randevuya gelmeyenlerin say\u0131s\u0131n\u0131 azaltmaya, m\u00fc\u015fteri memnuniyetini art\u0131rmaya ve randevu planlama s\u00fcre\u00e7lerini kolayla\u015ft\u0131rmaya yard\u0131mc\u0131 olur.<\/p>\n\n\n\n<p><strong>\u00d6rnek:<\/strong> &#8220;Bir daha asla randevu ka\u00e7\u0131rmay\u0131n! Bizimle yakla\u015fan randevular\u0131n\u0131z i\u00e7in hat\u0131rlat\u0131c\u0131 almak \u00fczere &#8216;REMINDME&#8217; yaz\u0131p 789012&#8217;ye g\u00f6nderin.&#8221;<\/p>\n\n\n\n<div class=\"wp-block-group blog-related-posts\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h6 class=\"wp-block-heading\">\u00d6nerilen makaleler<\/h6>\n\n\n\n<div class=\"wp-block-group side-text\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p>Tavsiye edilir<\/p>\n<\/div><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/test-staging.cloudtalk.io\/tr\/blog\/8-bilgisayardan-cep-telefonlarina-mesaj-atmanin-basit-yollari\/\"><\/a><a href=\"https:\/\/test-staging.cloudtalk.io\/tr\/blog\/8-bilgisayardan-cep-telefonlarina-mesaj-atmanin-basit-yollari\/\">Bilgisayardan Cep Telefonlar\u0131na Metinler<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/test-staging.cloudtalk.io\/tr\/blog\/musteri-hizmetleri-icin-sms-ornekler-ve-en-iyi-uygulamalar\/\"><\/a><a href=\"https:\/\/test-staging.cloudtalk.io\/tr\/blog\/musteri-hizmetleri-icin-sms-ornekler-ve-en-iyi-uygulamalar\/\">M\u00fc\u015fteri Hizmetleri i\u00e7in SMS<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SMS Opt-in&#8217;in Faydalar\u0131 ve \u00d6nemi<\/strong><strong> <\/strong><\/h2>\n\n\n\n<p>SMS kat\u0131l\u0131m\u0131 k\u00fc\u00e7\u00fck bir mesele de\u011fildir.\nSMS pazarlamas\u0131 yapacaksan\u0131z bunu uygulamak \u00e7ok \u00f6nemlidir.   <\/p>\n\n\n\n<p>\u0130\u015fte bu y\u00fczden ciddiye almal\u0131s\u0131n\u0131z:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#1 Uyumlu Kal\u0131n<\/strong><\/h3>\n\n\n\n<p>Daha \u00f6nce de belirtildi\u011fi gibi SMS ile kat\u0131l\u0131m, Telefonla T\u00fcketiciyi Koruma Yasas\u0131 (TCPA) ve CAN-SPAM Yasas\u0131 gibi yasalarla uyumlulu\u011fu sa\u011flar.\nBunun dahil edilmemesi mali cezalara neden olabilir. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#2 A\u00e7\u0131lma ve d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131 \u015fu kadar art\u0131r\u0131n <\/strong><a href=\"https:\/\/www.smscomparison.com\/sms-statistics\/\" target=\"_blank\" rel=\"noopener\"><strong>98%<\/strong><\/a><strong> <\/strong><\/h3>\n\n\n\n<p>Onay talep ederek, yaln\u0131zca ger\u00e7ekten ilgilenenler dahil edilecektir.\nBu nedenle, bu m\u00fc\u015fteriler veya potansiyel m\u00fc\u015fteriler daha nitelikli olacak ve bu mesajlar\u0131 a\u00e7ma, yan\u0131tlama ve sat\u0131n alma olas\u0131l\u0131klar\u0131 daha y\u00fcksek olacakt\u0131r.   <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#<\/strong><strong>3 Spam \u015fikayetlerini \u00f6nleyin<\/strong><\/h3>\n\n\n\n<p>Al\u0131nan SMS pazarlama mesajlar\u0131n\u0131n yakla\u015f\u0131k <a href=\"https:\/\/dsim.in\/blog\/key-statistics-for-sms-marketing\/\" target=\"_blank\" rel=\"noopener\">%10<\/a> &#8216;u spam olarak de\u011ferlendirilirken, <a href=\"https:\/\/www.statista.com\/statistics\/420391\/spam-email-traffic-share\/\" target=\"_blank\" rel=\"noopener\">%46,8<\/a> &#8216;i e-posta pazarlamas\u0131nda kullan\u0131lmaktad\u0131r.\nAncak insanlar kaydolmad\u0131klar\u0131 mesajlar al\u0131rlarsa, spam raporlar\u0131n\u0131n ya\u011fmas\u0131n\u0131 bekleyin.\nBu, markan\u0131z\u0131n itibar\u0131na g\u00f6ze alamayaca\u011f\u0131n\u0131z bir darbe vurur.  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#4 M\u00fc\u015fterilerinizi mutlu edin<\/strong><\/h3>\n\n\n\n<p>Ak\u0131ll\u0131 telefon sahiplerinin <a href=\"https:\/\/info.sopranodesign.com\/the-power-of-mobile-communications\" target=\"_blank\" rel=\"noopener\">%85<\/a> &#8216;i arama veya e-posta yerine mesajlar\u0131 tercih ediyor.\nAvantajlar\u0131 a\u00e7\u0131k: do\u011frudan, ki\u015fisel ve pratik bir ileti\u015fim kanal\u0131. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#5 G\u00fcvenilirlik ve \u015feffafl\u0131k olu\u015fturun<\/strong><\/h3>\n\n\n\n<p>Opt-in almak sadece kurallara uymakla de\u011fil, g\u00fcven in\u015fa etmekle de ilgilidir.\nSMS oyununuz hakk\u0131nda a\u00e7\u0131k s\u00f6zl\u00fc oldu\u011funuzda, m\u00fc\u015fteriler onlara kar\u015f\u0131 d\u00fcr\u00fcst oldu\u011funuzu bilirler. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SMS Opt-In T\u00fcrleri<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#1 Tekli Opt-in<\/strong><\/h3>\n\n\n\n<p>En yayg\u0131n ve en h\u0131zl\u0131 y\u00f6ntem.\nM\u00fc\u015fteri bir form doldurarak veya bir SMS g\u00f6ndererek otomatik olarak SMS listenize eklenir.\nEk bir onay istenmez.    <\/p>\n\n\n\n<p><em>\u00d6rne\u011fin, daha \u00f6nce g\u00f6rd\u00fc\u011f\u00fcm\u00fcz &#8220;[Business name] size indirimler ve pazarlama promosyonlar\u0131 g\u00f6ndermek istiyor. \u0130zin vermek i\u00e7in EVET yan\u0131t\u0131n\u0131 verin.&#8221;  <\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#2 Double Opt-in<\/strong><\/h3>\n\n\n\n<p>M\u00fc\u015fteriye SMS listenize kat\u0131lmak isteyip istemedi\u011fini yeniden teyit etmesi i\u00e7in bir k\u0131sa mesaj g\u00f6ndermeyi i\u00e7erir.  <\/p>\n\n\n\n<p>Mesaja &#8220;ONAYLA&#8221; gibi bir anahtar kelime ile yan\u0131t vermelerini isteyebilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#3. Soft Opt-in<\/strong><\/h3>\n\n\n\n<p>M\u00fc\u015fterilerinizle di\u011fer ileti\u015fim kanallar\u0131 arac\u0131l\u0131\u011f\u0131yla zaten ileti\u015fime ge\u00e7mi\u015f oldu\u011funuzdan, onlardan onay almak i\u00e7in daha az m\u00fcdahaleci bir se\u00e7enektir.  <\/p>\n\n\n\n<p>Yayg\u0131n bir \u00f6rnek olarak, m\u00fc\u015fterilerinize bir e-posta g\u00f6ndererek, bu e-postay\u0131 yan\u0131tlayarak SMS listenize abone olabileceklerini belirtebilirsiniz.  <\/p>\n\n\n\n<p><em>K\u0131sa mesaj almak isteyen m\u00fc\u015fterilerinize e-postaya &#8220;ABONE OL&#8221; yazarak yan\u0131t vermelerini s\u00f6yleyin.<\/em><\/p>\n\n\n\n<div class=\"wp-block-ct-evo-cta-simple-panel cta-simple-panel is-style-no-image\" style=\"background-color:#050e4c\"><div class=\"cta-simple-panel-inner\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-white-color has-text-color has-link-color wp-elements-601037e5988bce8c88146d0edfd13ad6\">\u0130\u015f \u0130leti\u015fiminizi D\u00f6n\u00fc\u015ft\u00fcrmeye Haz\u0131r m\u0131s\u0131n\u0131z?<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-primary\"><a class=\"wp-block-button__link has-white-color has-white-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/test-staging.cloudtalk.io\/demo\/\">Canl\u0131 \u0130zleyin<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SMS Opt-In i\u00e7in D\u00fczenleyici K\u0131lavuzlar<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/test-staging.cloudtalk.io\/security\/\">Uyumlulu\u011fu sa\u011flamak<\/a> i\u00e7in g\u00f6z \u00f6n\u00fcnde bulundurman\u0131z gereken yasalara bir g\u00f6z atal\u0131m.\nL\u00fctfen bunlar\u0131n yaln\u0131zca k\u0131lavuz niteli\u011finde oldu\u011funu unutmay\u0131n.   <strong>Sizin \u00f6zel durumunuz i\u00e7in ge\u00e7erli olan yasalar\u0131 \u00f6\u011frenmek istiyorsan\u0131z, bir avukatla konu\u015fman\u0131z daha iyi olacakt\u0131r.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>TCPA<\/strong><\/h3>\n\n\n\n<p>TCPA (Telefonla T\u00fcketiciyi Koruma Yasas\u0131), \u015firketlerin m\u00fc\u015fterilere \u00f6nceden a\u00e7\u0131k yaz\u0131l\u0131 onaylar\u0131 olmadan mesaj g\u00f6ndermemeleri gerekti\u011fini belirtir, ancak devre d\u0131\u015f\u0131 b\u0131rakma i\u00e7in ba\u015fka gereklilikler de belirler:<br\/><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u015eirketiniz bu metinlerde kendini tan\u0131tmal\u0131 ve vazge\u00e7me talimatlar\u0131 vermelidir.<\/li>\n\n\n\n<li>T\u00fcketicilerin vazge\u00e7mek i\u00e7in kolay bir se\u00e7ene\u011fi olmal\u0131d\u0131r.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>GDPR<\/strong><\/h3>\n\n\n\n<p>GDPR (Genel Veri Koruma Y\u00f6netmeli\u011fi), Avrupa Birli\u011fi&#8217;nde i\u015f yapmak veya vatanda\u015flar\u0131n\u0131n ki\u015fisel verilerini kullanmak isteyen t\u00fcm \u00fclkeler i\u00e7in ge\u00e7erlidir.\nA\u015fa\u011f\u0131dakiler i\u00e7in gereklilikleri belirler: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>K\u0131sa mesaj g\u00f6ndermek i\u00e7in onay al\u0131nmas\u0131.<\/li>\n\n\n\n<li>T\u00fcketicilerin g\u00fcvenlik ihlalleri hakk\u0131nda derhal bilgilendirilmesi.<\/li>\n\n\n\n<li>T\u00fcketicilerin ki\u015fisel verilerine eri\u015fmelerine ve istedikleri takdirde bu verileri tamamen silmelerine izin verilmesi.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2003 tarihli CAN-SPAM Yasas\u0131<\/strong><\/h3>\n\n\n\n<p>2003 tarihli CAN-SPAM Yasas\u0131 \u00f6ncelikle e-postaya odaklanmakla birlikte, metin mesajlar\u0131 i\u00e7in de ge\u00e7erli h\u00fck\u00fcmler i\u00e7ermektedir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u015eirketlerin cep telefonu numaralar\u0131na istenmeyen k\u0131sa mesajlar g\u00f6ndermesinin yasa d\u0131\u015f\u0131 oldu\u011funu belirtmektedir.<\/li>\n\n\n\n<li>Her t\u00fcrl\u00fc ticari mesaj al\u0131c\u0131 taraf\u0131ndan kolayca tan\u0131mlanabilir olmal\u0131d\u0131r.<\/li>\n\n\n\n<li>T\u00fcketiciler ayr\u0131ca mesaj almaktan vazge\u00e7me se\u00e7ene\u011fine de sahip olmal\u0131d\u0131r.<\/li>\n\n\n\n<li>Ayr\u0131ca, bu yasalar\u0131 g\u00f6z ard\u0131 eden ve istenmeyen k\u0131sa mesajlar g\u00f6nderen \u015firketlerin ihlal ba\u015f\u0131na 1.500 dolara kadar para cezas\u0131na \u00e7arpt\u0131r\u0131labilece\u011fini belirtmektedir.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>End\u00fcstri Standartlar\u0131<\/strong><\/h3>\n\n\n\n<p>Mobil operat\u00f6rler ve H\u00fccresel Telekom\u00fcnikasyon End\u00fcstrisi Birli\u011fi (CTIA) gibi end\u00fcstri gruplar\u0131, spam&#8217;i \u00f6nlemek ve mesajlar\u0131n sorumlu bir \u015fekilde g\u00f6nderilmesini sa\u011flamak i\u00e7in y\u00f6nergelere sahiptir.\nBu k\u0131lavuzlar, promosyon mesajlar\u0131 g\u00f6ndermeden \u00f6nce kullan\u0131c\u0131 onay\u0131 almaya, spam mesajlar\u0131 engellemeye ve spam aramalar\u0131n ve mesajlar\u0131n etkisini azaltmak i\u00e7in \u00f6nlemler uygulamaya odaklanmaktad\u0131r. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Eyalete \u00d6zg\u00fc D\u00fczenlemeler<\/strong><\/h3>\n\n\n\n<p>Son olarak, baz\u0131 eyaletlerde SMS pazarlamas\u0131yla ilgili ek yasalar olabilir.\nBu nedenle, SMS opt-in kullan\u0131yorsan\u0131z yerel yasalar\u0131n fark\u0131nda olman\u0131z da \u00f6nemlidir. <\/p>\n\n\n\n<p>\u00d6rne\u011fin, Florida Telemarketing Yasas\u0131na g\u00f6re, Florida&#8217;da ikamet eden ki\u015filerle yaln\u0131zca sabah 8&#8217;den ak\u015fam 8&#8217;e kadar ileti\u015fim kurulmal\u0131d\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>6 SMS Opt-In En \u0130yi Uygulamalar\u0131<\/strong><\/h2>\n\n\n\n<p>SMS ile kat\u0131l\u0131m\u0131n t\u00fcm avantajlar\u0131ndan en iyi \u015fekilde yararlanmak i\u00e7in bu 6 temel ipucunu izleyin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#1 Net beklentiler belirleyin<\/strong><\/h3>\n\n\n\n<p>T\u0131pk\u0131 e-posta pazarlamas\u0131nda oldu\u011fu gibi, m\u00fc\u015fteriler SMS listenize kat\u0131ld\u0131klar\u0131nda ne beklemeleri gerekti\u011fini anlamal\u0131d\u0131r.\nBunu yap\u0131n: <br\/><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>SMS listenize kat\u0131lman\u0131n faydalar\u0131n\u0131 \u00f6zel teklifler, i\u00e7eriden bilgiler ve g\u00fcncellemelerle a\u00e7\u0131klay\u0131n.<\/li>\n\n\n\n<li>Ne s\u0131kl\u0131kta mesaj g\u00f6nderece\u011finizi belirtin.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#2 \u00c7ift kat\u0131l\u0131m kullan\u0131n<\/strong><\/h3>\n\n\n\n<p>Bazen kullan\u0131c\u0131lar yanl\u0131\u015fl\u0131kla mesaj alabilir veya neyi kabul ettiklerini anlamayabilirler.\nDouble opt-in, ikinci bir onay gerektirerek bu t\u00fcr durumlar\u0131 \u00f6nlemeye yard\u0131mc\u0131 olur. <\/p>\n\n\n\n<p>\u0130lk abonelikten sonra, onay\u0131 do\u011frulamak ve numaran\u0131n ge\u00e7erli oldu\u011fundan emin olmak i\u00e7in bir anahtar kelime i\u00e7eren bir onay mesaj\u0131 g\u00f6nderin.\n\u00d6rne\u011fin, &#8220;ONAYLA&#8221; veya &#8220;KABUL ET&#8221;. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#3 A\u00e7\u0131k vazge\u00e7me talimatlar\u0131 ekleyin<\/strong><\/h3>\n\n\n\n<p>Opt-out&#8217;un neden \u00f6nemli oldu\u011funu ve m\u00fc\u015fterilerin bunu nas\u0131l yapacaklar\u0131n\u0131 bilmeleri gerekti\u011fini daha \u00f6nce a\u00e7\u0131klam\u0131\u015ft\u0131k.\nBunu yapmak i\u00e7in, bu talimatlar\u0131 kar\u015f\u0131lama SMS&#8217;ine ve g\u00f6nderdi\u011finiz t\u00fcm mesajlara ekleyin. <\/p>\n\n\n\n<p><strong>Ho\u015f geldiniz mesaj\u0131na \u00f6rnek:<\/strong> &#8220;Toplulu\u011fumuza ho\u015f geldiniz! Tekliflerimiz ve promosyonlar\u0131m\u0131z hakk\u0131nda \u00f6zel g\u00fcncellemeler alacaks\u0131n\u0131z. Abonelikten \u00e7\u0131kmak istiyorsan\u0131z, &#8220;STOP&#8221; kelimesini kullanarak cevap verin. Kat\u0131ld\u0131\u011f\u0131n\u0131z i\u00e7in te\u015fekk\u00fcr ederiz!&#8221;<\/p>\n\n\n\n<p><strong>Bir tan\u0131t\u0131m mesaj\u0131nda \u00f6rnek: &#8220;<\/strong>Merhaba [Customer Name]! Bu hafta sadece size \u00f6zel bir teklifimiz var: bir sonraki al\u0131\u015fveri\u015finizde %30 indirim.\n\u0130lgileniyor musunuz?\nDaha fazla ayr\u0131nt\u0131 i\u00e7in &#8220;EVET&#8221; ile yan\u0131tlay\u0131n.\nDaha fazla mesaj almak istemiyorsan\u0131z, &#8220;STOP&#8221; ile yan\u0131tlay\u0131n.&#8221;   <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#4 Mesajlar\u0131 Ki\u015fiselle\u015ftirin<\/strong><\/h3>\n\n\n\n<p>Bu ipu\u00e7lar\u0131n\u0131 takip ederek m\u00fc\u015fterilerinizin kendilerini VIP gibi hissetmelerini sa\u011flay\u0131n:<br\/><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ki\u015fisel verileri ekleyin:<\/strong> Bu, m\u00fc\u015fterinin ad\u0131n\u0131 veya \u015firketinin ad\u0131n\u0131, konumunu veya \u00f6nceki sat\u0131n al\u0131mlara referans\u0131 i\u00e7erebilir.<\/li>\n\n\n\n<li>Listenizi segmentlere ay\u0131r\u0131n<strong>: <\/strong>\u00f6rne\u011fin, listenizi m\u00fc\u015fterinin ilgilendi\u011fi \u00fcr\u00fcn kategorisine g\u00f6re segmentlere ay\u0131rabilirsiniz.\nBu, yaln\u0131zca belirli bir kategoriye ilgi g\u00f6steren m\u00fc\u015fterilerin o kategoriyle ilgili bu \u00f6zel teklifi alaca\u011f\u0131 anlam\u0131na gelir. <\/li>\n<\/ul>\n\n\n\n<p><strong>Ki\u015fisel veri i\u00e7eren \u00f6rnek: &#8220;<\/strong>Merhaba [Customer Name]! [Customer Location] yak\u0131n\u0131ndaki \u00f6zel promosyonlar hakk\u0131nda g\u00fcncellemeler almak ister misiniz?\nVIP listemize kat\u0131lmak ve b\u00f6lgenizdeki ki\u015fiselle\u015ftirilmi\u015f tekliflerden yararlanmak i\u00e7in &#8220;EVET&#8221; ile yan\u0131tlay\u0131n.&#8221; <\/p>\n\n\n\n<p><strong>Segmentasyon \u00f6rne\u011fi:<\/strong> &#8220;Merhaba [Customer Name]! Sadakatinizi \u00f6d\u00fcllendirmek istiyoruz.\nBu nedenle, bu hafta sonu [Customer&#8217;s Product Category of Interest] b\u00f6l\u00fcm\u00fcnden yapaca\u011f\u0131n\u0131z bir sonraki al\u0131\u015fveri\u015finizde size %20 indirim sunuyoruz.\n\u00d6deme s\u0131ras\u0131nda bu mesaj\u0131 g\u00f6sterin.&#8221;  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#5 Di\u011fer ileti\u015fim se\u00e7eneklerini dahil edin<\/strong><\/h3>\n\n\n\n<p>SMS pazarlama, \u00e7ok kanall\u0131 pazarlama stratejisinin bir par\u00e7as\u0131 oldu\u011funda en iyi sonucu verir.<\/p>\n\n\n\n<p>Bu nedenle, mesaj\u0131n\u0131zda yer varsa, SMS&#8217;inize di\u011fer ileti\u015fim se\u00e7eneklerini (telefon, e-posta) ekleyin veya t\u00fcm sorunlar SMS yoluyla \u00e7\u00f6z\u00fclemeyece\u011finden, onlar\u0131 bu se\u00e7eneklerin mevcut oldu\u011fu bir web sitesine y\u00f6nlendirin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#6 K\u0131sa ve Tatl\u0131 Olun<\/strong><\/h3>\n\n\n\n<p>SMS \u00e7ok s\u0131n\u0131rl\u0131 say\u0131da karaktere sahiptir (\u00f6zellikle 160), bu nedenle k\u0131sa ve do\u011frudan olmak \u00e7ok \u00f6nemlidir.<\/p>\n\n\n\n<p>\u00d6rne\u011fin, bir teklif hakk\u0131nda bilgi g\u00f6nderiyorsan\u0131z, en \u00f6nemli \u015fey indirim veya promosyondan bahsetmek ve ard\u0131ndan a\u00e7\u0131l\u0131\u015f sayfas\u0131ndaki CTA&#8217;y\u0131 veya uygulanacak indirim kodunu eklemek olacakt\u0131r.<\/p>\n\n\n\n<p><strong>\u00d6rnek olarak: <\/strong>Merhaba [Customer Name]! \ud83c\udf89 \u00d6zel bahar teklifimizi ka\u00e7\u0131rmay\u0131n! Bu hafta t\u00fcm \u00fcr\u00fcnlerde %25 indirimden yararlan\u0131n. &#8220;SPRING25&#8221; kodunu kullan\u0131n.\ud83c\udf37\ud83c\udf3f Daha fazla ayr\u0131nt\u0131 web sitesinde: [link].<\/p>\n\n\n\n<p>Bazen karakter s\u0131n\u0131r\u0131 nedeniyle tek bir mesaj g\u00f6ndermek yetersiz kalabilir.\n\u0130kinci bir mesaj g\u00f6nderebilirsiniz, ancak bunun yayg\u0131n bir uygulama olmamas\u0131 gerekti\u011fini unutmay\u0131n. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u00d6nce Onay, Sonra Sat\u0131\u015f<\/strong><\/h2>\n\n\n\n<p>\u00d6z\u00fcnde, SMS kat\u0131l\u0131m\u0131 sadece yasal bir gereklilik de\u011fil, ayn\u0131 zamanda a\u00e7\u0131lma oranlar\u0131n\u0131 art\u0131r\u0131r, spam \u015fikayetlerini azalt\u0131r ve m\u00fc\u015fterileri mutlu eder.  <\/p>\n\n\n\n<p>A\u00e7\u0131k ileti\u015fim, ki\u015fiselle\u015ftirme ve d\u00fczenlemelere uyum gibi en iyi uygulamalar\u0131 takip ederek, m\u00fc\u015fterilerinizin tercihlerine sayg\u0131 duyarken SMS pazarlamas\u0131ndan en iyi \u015fekilde yararlanabilirsiniz.<\/p>\n\n\n\n<p>Ba\u015flamaya haz\u0131r m\u0131s\u0131n\u0131z?\n <a   href=\"\">SMS CloudTalk<\/a>&#8216;un otomatik SMS takipleri, yeniden kullan\u0131labilir \u015fablonlar ve MMS <a   href=\"\">\u00f6zellikleri<\/a> gibi <a   href=\"\">\u00f6zelliklerini<\/a> ke\u015ffederek k\u0131sa mesaj pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131z\u0131 h\u0131zland\u0131r\u0131n. <\/p>\n<\/div><\/div>\n\n<div class=\"wp-block-cover ct-block-article-faq ct-virtual-numbers-page-rankmath-cover\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-white-background-color has-background-dim-0 has-background-dim\"><\/span><img decoding=\"async\" class=\"wp-block-cover__image-background wp-image-148766\" alt=\"\" src=\"https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2022\/10\/blog-article-faq-cover-question-marks.svg\" data-object-fit=\"cover\"\/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group container-fluid\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading ct-block-article-faq-header\"><strong>SSS<\/strong><\/h3>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-question-1662054682142\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \"><strong>SMS kat\u0131l\u0131mlar\u0131 nas\u0131l art\u0131r\u0131l\u0131r?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>SMS kat\u0131l\u0131mlar\u0131n\u0131 art\u0131rmak i\u00e7in \u015fu stratejileri g\u00f6z \u00f6n\u00fcnde bulundurun:<br \/>&#8211; M\u00fc\u015fterilerden y\u00fcz y\u00fcze, aramalar, e-postalar, sohbetler veya sosyal medya gibi \u00e7e\u015fitli etkile\u015fimler s\u0131ras\u0131nda kat\u0131lmalar\u0131n\u0131 isteyin.<br \/>&#8211; Kolayl\u0131\u011f\u0131 ve kullan\u0131c\u0131 deneyimini geli\u015ftirmek i\u00e7in kat\u0131l\u0131m formlar\u0131n\u0131 mobil cihazlar i\u00e7in optimize edin.<br \/>&#8211; Abonelik oranlar\u0131n\u0131 art\u0131rmak i\u00e7in web push kat\u0131l\u0131mlar\u0131n\u0131 tek ad\u0131ml\u0131 s\u00fcre\u00e7lerle basitle\u015ftirin.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1718813819051\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \"><strong>SMS kat\u0131l\u0131m\u0131 i\u00e7in hangi dili kullanmal\u0131y\u0131m?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Bir SMS kat\u0131l\u0131m mesaj\u0131 haz\u0131rlarken, uyumluluk ve etkinlik i\u00e7in \u00f6zel bir dil kullanmak \u00e7ok \u00f6nemlidir.<br \/>\n\u0130\u015fte dahil edilmesi gereken temel bile\u015fenler: <br \/>&#8211;<br \/>\n<strong>Business Name:<\/strong> Clearly state your business name to identify the sender, e.g., &#8220;I agree to receive texts from   [Your Business Name].&#8221;<br \/>&#8211;<br \/>\n<strong>SMS Disclaimers:<\/strong> Include message and data rates disclaimer, e.g., &#8220;Message and data rates may apply.&#8221; <br \/>&#8211;<br \/>\n<strong>Opt-Out Information:<\/strong> Provide clear instructions, e.g., &#8220;Text STOP to unsubscribe.&#8221;<br \/>&#8211; <strong>Customer Help Information:<\/strong> Include support details, e.g., &#8220;Text HELP for assistance.&#8221;<br \/>&#8211; <strong>Terms and Privacy Policies:<\/strong> Link to your company&#8217;s policies for transparency and carrier approval. <br \/>&#8211;<br \/>\n<strong>Use Case:<\/strong> State what subscribers will receive, e.g., &#8220;Emergency alert text messages.&#8221; <br \/>&#8211;<br \/>\n<strong>Message Frequency:<\/strong> Inform subscribers about message frequency, e.g., &#8220;Up to five texts about your order.&#8221; <\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1718813866880\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \"><strong>OTP SMS mesajlar\u0131 nedir?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>OTP SMS veya Tek Kullan\u0131ml\u0131k \u015eifre SMS, bir cep telefonu numaras\u0131na benzersiz bir alfan\u00fcmerik veya say\u0131sal kod g\u00f6ndermeyi i\u00e7eren g\u00fcvenli bir kimlik do\u011frulama y\u00f6ntemidir.<br \/>\nBu parola, \u00e7evrimi\u00e7i oturum a\u00e7arken veya bir i\u015flemi onaylarken kullan\u0131c\u0131n\u0131n kimli\u011fini do\u011frulamak i\u00e7in ek bir g\u00fcvenlik katman\u0131 g\u00f6revi g\u00f6r\u00fcr.<br \/>\n\u00d6rne\u011fin, do\u011frulama kodunuz 123456&#8217;d\u0131r.<br \/>\nL\u00fctfen bu kodu kimseyle payla\u015fmay\u0131n.<br \/>\nTe\u015fekk\u00fcrler!    <\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1718813893206\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \"><strong>SMS kat\u0131l\u0131m oranlar\u0131 nas\u0131l art\u0131r\u0131l\u0131r?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>SMS kat\u0131l\u0131m oranlar\u0131n\u0131 art\u0131rmak i\u00e7in birka\u00e7 etkili strateji uygulayabilirsiniz:<br \/>&#8211; SMS kat\u0131l\u0131m listenizi ma\u011faza i\u00e7i, web sitesi, sosyal medya, Google My Business ve e-posta pazarlama gibi \u00e7e\u015fitli kanallarda <a href=\"https:\/\/www.getponyexpress.com\/post\/5-ways-to-increase-sms-opt-in-rates\" target=\"_blank\" rel=\"noopener\">tan\u0131t\u0131n1<\/a>.<br \/>&#8211; M\u00fc\u015fterilere kat\u0131lmalar\u0131 kar\u015f\u0131l\u0131\u011f\u0131nda indirimler, promosyonlar veya \u00fccretsiz hediyeler gibi an\u0131nda \u00f6d\u00fcller <a href=\"https:\/\/www.sinch.com\/blog\/sms-opt-in\/\" target=\"_blank\" rel=\"noopener\">verin24<\/a>.<br \/>&#8211; Y\u00fcksek bir kat\u0131l\u0131m oran\u0131n\u0131 korumak i\u00e7in do\u011fru kitleye ki\u015fiselle\u015ftirilmi\u015f ve alakal\u0131 mesajlar <a href=\"https:\/\/www.getponyexpress.com\/post\/5-ways-to-increase-sms-opt-in-rates\" target=\"_blank\" rel=\"noopener\">g\u00f6nderin1<\/a>.<br \/>&#8211; SMS listesi avantajlar\u0131n\u0131z\u0131 yaln\u0131zca e-posta yoluyla de\u011fil, ayn\u0131 zamanda sosyal medya, ma\u011faza i\u00e7i ve di\u011fer fiziksel ve dijital <a href=\"https:\/\/www.sinch.com\/blog\/sms-opt-in\/\" target=\"_blank\" rel=\"noopener\">platformlarda<\/a> da pazarlay\u0131n4.<br \/>&#8211; Kald\u0131ra\u00e7<br \/>\nm\u00fc\u015fterileri SMS listenize kat\u0131lmaya davet etmek i\u00e7in<a href=\"https:\/\/www.cloudtalk.io\/blog\/sms-customer-service\/\" target=\"_blank\" rel=\"noopener\">m\u00fc\u015fteri hizmetleri<\/a> etkile\u015fimleri, sadakatleri i\u00e7in bir te\u015fekk\u00fcr olarak \u00f6zel indirimler veya bonuslar sunmak <\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcketicilerin %63 &#8216;\u00fcn\u00fcn markalar\u0131n SMS kampanyalar\u0131yla haftada en az iki kez etkile\u015fime ge\u00e7ti\u011fini biliyor muydunuz? Bu istatistik, m\u00fc\u015fterilerle etkile\u015fim kurmak&#8230;<\/p>\n","protected":false},"author":130,"featured_media":220632,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-232471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/posts\/232471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/users\/130"}],"replies":[{"embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/comments?post=232471"}],"version-history":[{"count":0,"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/posts\/232471\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/media\/220632"}],"wp:attachment":[{"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/media?parent=232471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/categories?post=232471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/tr\/wp-json\/wp\/v2\/tags?post=232471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}