{"id":113276,"date":"2022-05-08T11:53:26","date_gmt":"2022-05-08T09:53:26","guid":{"rendered":"https:\/\/staging.cloudtalk.io\/blog\/que-es-un-deal-desk-y-como-puede-ayudarte-a-conseguir-mas-ventas\/"},"modified":"2024-10-18T19:00:51","modified_gmt":"2024-10-18T17:00:51","slug":"que-es-un-deal-desk-y-como-puede-ayudarte-a-conseguir-mas-ventas","status":"publish","type":"post","link":"https:\/\/test-staging.cloudtalk.io\/es\/blog\/que-es-un-deal-desk-y-como-puede-ayudarte-a-conseguir-mas-ventas\/","title":{"rendered":"Qu\u00e9 es un Deal Desk y c\u00f3mo puede ayudarte a conseguir m\u00e1s ventas"},"content":{"rendered":"\n<div id=\"left-panel\" class=\"wp-block-group left-panel\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h1 class=\"wp-block-heading has-black-color has-text-color\">Qu\u00e9 es un Deal Desk y c\u00f3mo puede ayudarte a conseguir m\u00e1s ventas<br\/>Eficiencia<\/h1>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-orange-background-color has-text-color has-background wp-element-button\"      href=\"https:\/\/test-staging.cloudtalk.io\/es\/programa-una-demo\/\" style=\"border-radius:3px\">CONTACT SALES<\/a><\/div>\n\n\n\n<div class=\"wp-block-button btn-ghost\"><a class=\"wp-block-button__link has-grey-color has-light-white-background-color has-text-color has-background wp-element-button\"      href=\"https:\/\/test-staging.cloudtalk.io\/es\/cloudtalk-14-dias-de-prueba-gratuita\/\" style=\"border-radius:3px\">TRY FOR FREE<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group container-short\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-1024x538.png\" alt=\"ilustraci&#xF3;n lupa\" class=\"wp-image-9265\" srcset=\"https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-1024x538.png 1024w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-300x158.png 300w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-768x403.png 768w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-200x105.png 200w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-784x412.png 784w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-560x294.png 560w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-484x254.png 484w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-400x210.png 400w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-392x206.png 392w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-152x80.png 152w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-257x135.png 257w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x-64x34.png 64w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2021\/12\/Article-202105-VoIPinSmallBusinesses-2x.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p class=\"has-medium-font-size\">La industria B2B se est\u00e1 volviendo cada vez m\u00e1s compleja. Negociar con muchas partes interesadas a la vez puede llegar a ser abrumador. Pero como jefe de ventas, tu objetivo es hacer que tu equipo sea lo m\u00e1s productivo posible para incrementar los ingresos.<\/p>\n\n\n\n<p>Since some deals are just too important to lose, they may require more than just a single department. A deal desk can significantly boost your efficiency, resulting in faster lead acquisition. To find out what exactly a deal desk is and how it can improve the performance of your business, continue reading.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"what-is-a-deal-desk\"><strong>\u00bfQu\u00e9 es un deal desk? <\/strong><\/h2>\n\n\n\n<p>From a historical perspective, the concept of a deal desk was created by\u00a0<strong>brokerage firms<\/strong>\u00a0as a way to\u00a0<strong>avoid<\/strong>\u00a0long bureaucratic processes and\u00a0<strong>review<\/strong>\u00a0important deals as quickly as possible. But as years passed, it became<strong>\u00a0a bit more complex.<\/strong><\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-ct-evo-cta-simple-panel cta-simple-panel\" style=\"background-color:#000\"><div class=\"cta-simple-panel-inner\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-white-color has-text-color\">Know your customers to improve sales<\/p>\n<\/div><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"213\" height=\"300\" src=\"https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2023\/07\/eBook-psychoogy-of-selling-1-213x300.png\" alt=\"\" class=\"wp-image-175744\" srcset=\"https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2023\/07\/eBook-psychoogy-of-selling-1-213x300.png 213w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2023\/07\/eBook-psychoogy-of-selling-1-303x428.png 303w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2023\/07\/eBook-psychoogy-of-selling-1-300x424.png 300w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2023\/07\/eBook-psychoogy-of-selling-1-80x113.png 80w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2023\/07\/eBook-psychoogy-of-selling-1-62x88.png 62w, https:\/\/test-staging.cloudtalk.io\/wp-content\/uploads\/2023\/07\/eBook-psychoogy-of-selling-1.png 450w\" sizes=\"auto, (max-width: 213px) 100vw, 213px\" \/><\/figure><\/div>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\"      href=\"https:\/\/test-staging.cloudtalk.io\/?page_id=174765\/\">Read for free<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Currently, the deal desk is\u00a0<strong>a\u00a0<\/strong><strong>cross-functional team\u00a0<\/strong>of professionals from different departments that meets on regular bases. Who is involved in the deal desk\u00a0<strong>differs<\/strong>\u00a0from business to business, yet most often, it consists of<strong>\u00a0the most knowledgeable stakeholders<\/strong>\u00a0from sales, finance, legal, product, marketing, customer success, and\u00a0<a      href=\"https:\/\/test-staging.cloudtalk.io\/es\/blog\/creacion-de-un-solido-equipo-de-soporte-de-comercio-electronico\/\" target=\"_blank\" rel=\"noreferrer noopener\">support teams<\/a>.\u00a0<\/p>\n\n\n\n<p>It has a main,<strong>\u00a0<\/strong><strong>extremely important role<\/strong>\u00a0&#8211; to evaluate the relevance of complex deals and ensure that they sail through the pipeline and get signed. In short, the deal desk focuses on\u00a0large clients\u00a0who are too important to lose. The team increases win rates, shortens sales cycles, and can\u00a0<strong>optimize corporate profitability.<\/strong><\/p>\n\n\n\n<p><strong>Estos son los 3 objetivos principales de un buen deal desk: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Creating, structuring, and executing deals<\/li>\n\n\n\n<li>Providing knowledge across different teams<\/li>\n\n\n\n<li>Increasing sales productivity by\u00a0<a href=\"https:\/\/www.anaplan.com\/blog\/how-deal-desk-can-help-manage-complex-deals\/\" target=\"_blank\" rel=\"noreferrer noopener\">15 to 20 %<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"roles-of-key-deal-desk-teams\"><strong>Roles de los equipos de un deal desk:<\/strong><\/h3>\n\n\n\n<p><strong>Sales representatives:<\/strong>\u00a0Your sales team disposes of the most important deal desk aspect\u00a0 &#8211; large deals they are working on. They should do their research and present which potential clients are a good fit and why.\u00a0<\/p>\n\n\n\n<p><strong>Marketing:\u00a0<\/strong>This team has market insights and lead data on its hands. It means that the marketing team holds a golden knowledge of what leads&#8217; pains and needs are.<\/p>\n\n\n\n<p><strong>Producto:<\/strong> Estos representantes ofrecen informaci\u00f3n sobre cu\u00e1ndo un cliente solicita nuevas funciones o productos. Ayudan a crear un plan de acci\u00f3n realista que asegura que tu negocio no prometer\u00e1 satisfacer necesidades de los clientes que en realidad no puede satisfacer. <\/p>\n\n\n\n<p><strong>Customer success and support:<\/strong>\u00a0These teams should prevent the deal desk from choosing clients who are not a good fit for your business &#8211; by providing important insights from tools such as customer databases,\u00a0<a href=\"https:\/\/test-staging.cloudtalk.io\/es\/llamadas-de-clientes-en-la-historia-del-contacto\/\">call history<\/a>\u00a0or\u00a0<a href=\"https:\/\/test-staging.cloudtalk.io\/es\/software-de-grabacion-del-centro-de-llamadas\/\">call recordings<\/a>. A poor client fit means more need for customizations and, potentially, more complaints than satisfaction.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"deal-desk-for-sales-efficiency\"><strong>Deal desk para la eficiencia de las ventas<\/strong><\/h2>\n\n\n\n<p>Si se implementan con \u00e9xito, los deal desks <strong>reducen la duraci\u00f3n del ciclo de ventas<\/strong> hasta en un <a href=\"https:\/\/www.anaplan.com\/blog\/how-deal-desk-can-help-manage-complex-deals\/\" target=\"_blank\" rel=\"noreferrer noopener\">25-40 %<\/a>. Los representantes de ventas <strong>reciben cotizaciones m\u00e1s r\u00e1pido<\/strong>, y estoy les ayuda a conseguir m\u00e1s comisiones. <\/p>\n\n\n\n<p>Here are\u00a0<strong>3 key points<\/strong>\u00a0on how the deal desk team boosts your efficiency.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"1-makes-complex-deals-simpler\"><strong>1. Simplifica las ventas complicadas<\/strong><\/h3>\n\n\n\n<p>Sales reps, especially in companies with a wide range of products, know how confusing it may be to\u00a0stay in touch\u00a0with ever-changing features, pricing structures, and approved discounts. They also spend a significant amount of time finding and maximizing upsell and cross-sell opportunities. This can be\u00a0<strong>especially inefficient<\/strong>\u00a0while working on complex deals. Consequently, before you manage to notice, a potential big client slips out of your hands.\u00a0<\/p>\n\n\n\n<p>A deal desk can\u00a0prevent this from happening\u00a0&#8211; by creating and maintaining\u00a0up-to-date customer databases\u00a0and detailed product portfolios. It helps to facilitate your teams through the deal-creation process. Basically, you have\u00a0everything in one place\u00a0&#8211; contacts, discounts, features, pricing models, and all recent changes.\u00a0<\/p>\n\n\n\n<p>By making and updating product documentation, you make the\u00a0<a href=\"https:\/\/test-staging.cloudtalk.io\/es\/blog\/forma-a-tus-agentes-de-ventas-como-un-profesional-el-valor-del-onboarding-y-la-formacion\/\" target=\"_blank\" rel=\"noreferrer noopener\">sales team&#8217;s life significantly easier<\/a>. Instead of manually searching for each aspect they seek, magnifying the chance of potential mistakes or outdated information, you let them focus solely on what they do best.<strong>\u00a0Closing deals.<\/strong><\/p>\n\n\n\n<p><strong>Let&#8217;s look at an example.\u00a0<\/strong>Say that you are a SaaS salesperson who has an important deal with a company on the table. You need to close it fast before you lose the opportunity.\u00a0<\/p>\n\n\n\n<p>With deal desk documentation, you have\u00a0<strong>structured insights\u00a0<\/strong>that<strong>\u00a0prevent any bottlenecks\u00a0<\/strong>in the process. It leads you through how exactly to negotiate the deal, how to use a proper pricing model, what kind of discounts you can offer, what product knowledge you can bring to the deal, and how to approach it from a legal point of view.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"2-supports-faster-business-growth\"><strong>2. Ayuda a la empresa a crecer m\u00e1s r\u00e1pido<\/strong><\/h3>\n\n\n\n<p>Some companies still struggle with how to use the deal desk\u00a0<strong>beyond its most crucial purpose\u00a0<\/strong>of simply closing complex deals. Yet the deal desk teams&#8217; role is not only helping the sales department gain important customers. It should as well serve as\u00a0an inspiration for the <strong>constant growth<\/strong>\u00a0and\u00a0<strong>efficiency\u00a0<\/strong>of the entire organization. Deal desk creates a home base for sales leaders to keep track of their team and establish l<strong>ong-term business goals in a shorter time.\u00a0<\/strong><\/p>\n\n\n\n<p>Best-performing deal desks can help your business to\u00a0achieve its key insights\u00a0from sales analytics and create metrics for service-level expectations. That leads to long-lasting, more\u00a0profitable\u00a0customer relationships, which maximizes sales efficiency, as well as the value of sales analytics. A deal desk may as well help with\u00a0<strong>maintaining profitable pricing<\/strong>\u00a0and handling\u00a0<strong>customized features.\u00a0\u00a0<\/strong><\/p>\n\n\n\n<p><strong>Historia de \u00e9xito de nuestro cliente: Expande tu negocio como Revolut<\/strong><\/p>\n\n\n\n<p>Hemos hablado del <strong>crecimiento empresarial eficiente<\/strong>. El <a href=\"https:\/\/test-staging.cloudtalk.io\/es\/historia-de-cliente-de-revolut\/\" target=\"_blank\" rel=\"noreferrer noopener\">caso de Revolut<\/a>es un excelente ejemplo pr\u00e1ctico de c\u00f3mo las funciones personalizadas y las estad\u00edsticas de ventas pueden ayudar a las empresas a tener mejores relaciones con los clientes y maximizar la eficiencia de las ventas. <\/p>\n\n\n\n<p>When the company went global, Revolut needed to rapidly expand its team. Due to that, they built up their Sales Development Representatives department from scratch to more than 500 members. In just 18 months.\u00a0<\/p>\n\n\n\n<p>What was even more challenging, since Revolut has been growing further, the company needed a smooth approach to new markets and a target audiences that may not know them yet. To achieve this, they had to ensure that their sales team can access all possible insights, such as win\/loss analysis, campaigns, and data lists.\u00a0<\/p>\n\n\n\n<p>Our\u00a0<a href=\"https:\/\/test-staging.cloudtalk.io\/es\/funciones\/\" target=\"_blank\" rel=\"noreferrer noopener\">CloudTalk features<\/a>, such as\u00a0<strong>callback, voicemail drop, personalized greetings, or real-time customer card,<\/strong>\u00a0helped Revolut to gain control over their calling operations. Each aspect of the sales team&#8217;s work can now be monitored and tracked for better performance.\u00a0<\/p>\n\n\n\n<p>This way, Revolut improved its efficiency\u00a0by reducing its sales operations by\u00a0<strong>40 hours per month.\u00a0<\/strong>In only<strong>\u00a03 months,<\/strong>\u00a0they were able to make almost\u00a0<strong>87 000<\/strong>\u00a0inbound and outbound calls. Revolut&#8217;s employees also spent around\u00a0<strong>113 000<\/strong>\u00a0minutes talking with clients and gained\u00a0<strong>93<\/strong>\u00a0phone numbers.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"3-helps-to-determine-a-clear-agenda\"><strong>3. Ayuda a definir una agenda clara<\/strong><\/h3>\n\n\n\n<p>Your business should have\u00a0<strong>its own agenda.<\/strong>\u00a0A clear picture of what you are currently seeking and which direction you want to move forward. A lack of clarity in long-term goals can\u00a0<strong>lead to chaos<\/strong>\u00a0that<strong>\u00a0jeopardizes the success<\/strong>\u00a0of your company. It may result in inquiring about deals that, from a wider point of view, don&#8217;t push you further.<\/p>\n\n\n\n<p>Sure, all sales are valuable, but many fast-growing companies have a tendency to\u00a0<strong>close any deal\u00a0<\/strong>that seems winnable. Even though it doesn&#8217;t have to be necessarily the right fit for your business.\u00a0<\/p>\n\n\n\n<p>The deal desk helps to\u00a0maintain order\u00a0and clarity in what your agenda is and where you wish to proceed. It may determine which deals are a\u00a0good choice\u00a0for your current position and future growth and which are, in opposition, too small, low maintenance, or unprofitable.\u00a0<\/p>\n\n\n\n<p>Some VIP clients whom you see as a huge opportunity may have needs that go\u00a0<strong>beyond\u00a0<\/strong>your current product&#8217;s capabilities. Some clients, on the contrary, can seem irrelevant at a moment yet\u00a0<strong>may expand<\/strong>\u00a0in the future.\u00a0<\/p>\n\n\n\n<p>Therefore, what seems like a low profit now can one day\u00a0be a big deal.\u00a0And what seems like a big deal now can actually lead you toward\u00a0<strong>failure.\u00a0<\/strong><\/p>\n\n\n\n<p>An insightful deal desk can increase corporate profitability by\u00a05 to 10 %. And seeing your company&#8217;s agenda with clarity and structure makes you move towards\u00a0profitable deals.\u00a0It makes you\u00a0grow instead of slowing you down\u00a0due to uneducated choices.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"main-deal-desk-metrics-to-measure-its-efficiency\"><strong>Principales m\u00e9tricas para medir la eficacia de un deal desk<\/strong><\/h3>\n\n\n\n<p>\u00bfC\u00f3mo mides la eficiencia de tu deal desk? Aqu\u00ed tienes <strong>tres m\u00e9tricas importantes<\/strong> que te dir\u00e1n si tu equipo es productivo. <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Profit:\u00a0<\/strong>It tells you if the insights that deal desk stakeholders put together actually pay off. In case the complex deals your team is closing aren&#8217;t profitable enough, you need to reevaluate their strategy.\u00a0<\/li>\n\n\n\n<li><strong>Deal Size:\u00a0<\/strong>As we established, the main purpose of the deal desk is closing deals that are of significant importance to your business. If you see that deals closed by your team aren&#8217;t as impactful as you expected, you know there is space for improvement.<\/li>\n\n\n\n<li><strong>Win Rate:<\/strong>\u00a0Don&#8217;t forget to check the most important aspect: Whether your deal desk is winning the customer&#8217;s trust in every case possible, getting a desired amount of deals signed. Win rate (the percentage of closed deals that contains contributions from the deal desk divided by the total number of deals the desk was involved with) is the key metric to see how efficient a team you are running.\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"how-to-start-with-a-deal-desk\"><strong>C\u00f3mo crear un deal desk<\/strong><\/h2>\n\n\n\n<p>Now that we made clear what the deal desk is and in what ways it can help a business grow, let&#8217;s take a look at how to establish a successful one yourself.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"1-set-expectations\"><strong>1. Establece expectativas<\/strong><\/h3>\n\n\n\n<p>As we mentioned earlier, the deal desk may play a role in\u00a0<strong>other fields of the <\/strong>deal-closing process.\u00a0For example, offering knowledge about a product and forming a long-term company agenda or negotiation strategy.\u00a0<\/p>\n\n\n\n<p>If you want to have a deal desk that\u00a0<strong>works really well together<\/strong>, you have to establish what exactly they are aiming for. This step creates transparency and visibility and also shortens the sales cycles.\u00a0<\/p>\n\n\n\n<p>Define a<strong>\u00a0<\/strong><strong>bigger picture<\/strong>\u00a0of what services your deal desk wants to provide and for whom. What precisely is their purpose? Explain a clear picture of<strong>\u00a0what kind of deals\u00a0<\/strong>you want to focus on, how complex the deal needs to be, etc. Be sure all members got the\u00a0<strong>same information.\u00a0<\/strong><\/p>\n\n\n\n<p>Establecer expectativas te ayuda a<strong>aprovechar al m\u00e1ximo tu deal desk<\/strong> sin perder tiempo en tareas innecesarias. <\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"2-designate-people-and-time\"><strong>2. Designa personas y fechas l\u00edmite<\/strong><\/h3>\n\n\n\n<p>After we made clear how to establish expectations from the outside, let&#8217;s dig into\u00a0<strong>setting roles inside<\/strong>\u00a0of the deal desk team. The responsibilities vary from business to business. You need to t<strong>ailor them to your needs<\/strong>\u00a0and establish\u00a0<strong>who will participate\u00a0<\/strong>according to the required expectations from your deal desk. Further, explain where exactly each\u00a0<strong>stakeholder fits in the process.\u00a0<\/strong><\/p>\n\n\n\n<p>To avoid confusion and misunderstandings, clearly showcase<strong>\u00a0<\/strong><strong>who is responsible for what<\/strong>\u00a0when a complex deal lands on a table. Assign who will create approval flows, who will be responsible for deal documents, and who approves the deal. Remember to set\u00a0<strong>deadlines\u00a0<\/strong>&#8211; when deals need to be submitted.<\/p>\n\n\n\n<p>To keep things in order set fixed\u00a0<strong>recurring meetings<\/strong>\u00a0for your deal desk team. Many companies agree that Monday morning sessions are an ideal way to start a\u00a0<strong>productive week.\u00a0<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"3-understand-buyer-s-journey\"><strong>3. Entender el viaje del comprador<\/strong><\/h3>\n\n\n\n<p>Leads usually don&#8217;t come to your website ready to make an immediate purchase without conducting <strong>detailed research,<\/strong>\u00a0a process otherwise known as\u00a0<strong>the buyer&#8217;s journey.<\/strong>\u00a0It is a necessity that every member of the deal desk is<strong>\u00a0perfectly familiar<\/strong>\u00a0with the specific journey of your customers.\u00a0<\/p>\n\n\n\n<p><strong>Here are 3 stages of the buyer&#8217;s journey:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Awareness<\/li>\n\n\n\n<li>Consideration<\/li>\n\n\n\n<li>Decision<\/li>\n<\/ul>\n\n\n\n<p>To set up for success, your deal desk needs to know answers to several crucial questions,<strong>\u00a0<\/strong><strong>such as:\u00a0<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How do buyers go through the mentioned stages?\u00a0<\/li>\n\n\n\n<li>Where are they gaining awareness of your brand?\u00a0<\/li>\n\n\n\n<li>What other products are they considering?\u00a0<\/li>\n\n\n\n<li>What are their decision criteria?<\/li>\n<\/ul>\n\n\n\n<p>The more your deal desk team knows about the buyer&#8217;s journey, the more they understand its\u00a0<strong>impact on negotiations\u00a0<\/strong>and\u00a0<strong>deal closures.\u00a0<\/strong>Only by knowing how your customers proceed to your product can you provide them with an\u00a0<a href=\"https:\/\/test-staging.cloudtalk.io\/blog\/how-to-improve-customer-experience-cx\/\" target=\"_blank\" rel=\"noreferrer noopener\">excellent customer experience<\/a>.\u00a0<\/p>\n\n\n\n<p>Get closer to\u00a0<strong>understanding your customers&#8217; expectations\u00a0<\/strong>and\u00a0<strong>boost your sales<\/strong>\u00a0with outbound calling.\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/test-staging.cloudtalk.io\/outbound-sales-ebook\/\" target=\"_blank\" rel=\"noreferrer noopener\">Download our ebook<\/a>\u00a0and check out the ultimate 2025 guide on how to use this tool to its full potential.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\" id=\"4-consider-automation\"><strong>4. Plant\u00e9ate usar automatizaci\u00f3n<\/strong><\/h3>\n\n\n\n<p>To achieve even higher efficiency, consider automating some of your deal desk<strong>\u00a0<\/strong><strong>routine processes.<\/strong>\u00a0Ask yourself which tasks you would like to automate and how it would improve the performance of the team. After evaluating these questions, look for automation tools and technology that\u00a0<strong>fits your criteria.\u00a0<\/strong><\/p>\n\n\n\n<p>Busca una <strong>soluci\u00f3n<\/strong> centralizada que ayude a tu deal desk a establecer precios, crear cuentas, gestionar aprobaciones internas, redactar contratos y enviar los documentos r\u00e1pidamente a los clientes para que los firmen. <\/p>\n\n\n\n<p>Nuestro <strong>software<\/strong> <strong>CloudTalk<\/strong> tambi\u00e9n incluye una <a href=\"https:\/\/test-staging.cloudtalk.io\/es\/automatizacion-del-flujo-de-trabajo\/\" target=\"_blank\" rel=\"noreferrer noopener\">herramienta de automatizaci\u00f3n del flujo de trabajo<\/a> que puede ser una buena opci\u00f3n para tu negocio. <strong>\u00c9chale un vistazo<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How To Use Workflow Automation for Your Call Center (+ Set Up In CloudTalk)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/YvFCEJ3DPUo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"conclusion\"><strong>Conclusi\u00f3n<\/strong><\/h2>\n\n\n\n<p>Make your sales efforts efficient and gain more customers much faster &#8211; by implementing a deal desk into your business strategy. A team of skilled professionals from various departments may use their collective knowledge to close complex, non-standard deals with potential VIP clients.\u00a0<\/p>\n\n\n\n<p>The deal desk makes your deal-closing process simpler by creating a centralized database with all the needed information. Not only do you eliminate the time your sales team would otherwise invest in manual research, but you also avoid deal-breaking mistakes.\u00a0The deal desk further helps with setting long-term business goals or determining a company&#8217;s general agenda.\u00a0<\/p>\n\n\n\n<p>Si quieres crear tu propio deal desk, aseg\u00farate de definir claramente lo que quieres lograr y asigna funciones y responsabilidades concretas a tu equipo. Aseg\u00farate de que todos entiendan perfectamente el viaje del comprador. Tambi\u00e9n puedes automatizar las tareas rutinarias. <\/p>\n\n\n\n<p>Una vez que hayas conseguido todo esto, el <strong>\u00e9xito estar\u00e1 garantizado<\/strong>. <\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La industria B2B se est\u00e1 volviendo cada vez m\u00e1s compleja. Negociar con muchas partes interesadas a la vez puede llegar&#8230;<\/p>\n","protected":false},"author":29,"featured_media":9269,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[268],"tags":[],"class_list":["post-113276","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ventas"],"acf":[],"_links":{"self":[{"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/posts\/113276","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/comments?post=113276"}],"version-history":[{"count":0,"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/posts\/113276\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/media\/9269"}],"wp:attachment":[{"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/media?parent=113276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/categories?post=113276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test-staging.cloudtalk.io\/es\/wp-json\/wp\/v2\/tags?post=113276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}